Third Eye Design's approved KickStarter Campaign will launch on October 15, 2014 after a series of media articles and announcements. The campaign follows a successful US pilot and technology validation and will fund final industrial design and production. Backers to the campaign can secure early bird pricing on HelSTAR, the revolutionary wireless brake and signal light that attaches to any helmet and any motorcycle. Backers can also receive special brake modulation firmware, backer t-shirts and subscriptions to RoadRUNNER Motorcycle Touring & Travel magazine. Campaign participants not only receive special pricing and delivery before retail availability, they will be part of a team responsible for improving motorcycle safety forever.